Want to upload short form Video Content on Instagram? Social Planner now supports Instagram Reels!
Short-form video is the most engaging content type, and it has the highest ROI compared to any other content format. Businesses are using Instagram Reels to educate, inform, inspire, showcase company culture, and entertain.
Benefits of Posting Instagram Reels
Increased Visibility
Instagram Reels provide an opportunity for users to reach a wider audience. When you create a Reel, it has the potential to be featured on the Explore page, where people who don’t follow you can discover your content. This exposure can help individuals, influencers, and businesses gain more visibility and attract new followers.
Creative Expression
Reels offer a platform for users to showcase their creativity and talent. With various editing tools, effects, filters, and audio options, people can experiment and create engaging, visually appealing short videos.
Discoverability
Instagram Reels’ algorithm is designed to show users content based on their interests, preferences, and engagement patterns. This means that if you consistently create engaging Reels, there’s a higher chance of your content being recommended to users who are likely to enjoy it. This can help individuals and brands increase their reach and attract more followers.
Business Promotion
Reels also provide an opportunity for businesses to humanize their brand and connect with their audience on a more personal level.
Bite-Sized Content
In today’s fast-paced digital environment, short-form content is popular due to its quick and easily consumable nature. Users can scroll through Reels quickly, making it a convenient way to discover and engage with content.
How to Create and Schedule
- Go to Marketing > Social Planner > Create Post
- If you have already connected your Instagram Business Account, you are one step ahead.
- Choose the Instagram Business Account(s) you wish to post on
- Once you select the accounts, there will be option of Post, Story and Reel. Go to the tab of Reels to create Instagram Reel.
- Once the Instagram reel’s post is created, the user can select the scheduling date and time.
There you have it! HighLevel’s Social Planner now allows you to schedule out social posts directly to Instagram Reels. Still have questions? Check out this help doc! What will you use this feature to post first?
